Serely Alcaraz

Discover Serely Alcaraz – renowned leadership development expert, certified coach, and trainer. Unlock your potential and achieve excellence with Serely’s expertise and transformative programs.


  • ITD World’s Executive Director, leading a premier global organization in leadership development and business education.
  • Recognized as a top Master Trainer of The Heart of Coaching™ by Thomas Crane – and certified international coach and facilitator of The Success Principles™ by Jack Canfield.
  • Certified by John Maxwell as a Coach, Trainer, and Speaker, delivering transformative leadership development programs.
  • Accomplished instructor of The Dale Carnegie Course, specializing in Effective Communication and Human Relations, High Impact Presentations, Sales Advantage, and Dale Carnegie Seminars.
  • Expertise in delivering Development Dimensions International’s programs, including Interaction Management, Techniques for an Empowered Workforce, Targeted Management, Targeted Selection, and Service Plus.
  • Vast experience in international Human Resource Development, having successfully provided learning and development solutions to leading global companies.
  • Holds a Master in Management (MBA) from the esteemed Asian Institute of Management.
  • Dual degrees in Bachelor of Science in Psychology and Bachelor of Science in Commerce Major in Human Resource Development from St. Scholastica’s College, graduating with honors.
  • Past President of ARTDO International (formerly Asian Regional Training and Development Organization), demonstrating leadership in the global training and development community.
  • Past President and Chairperson of the Philippine Society for Training and Development (PSTD), contributing significantly to the professional development landscape.
  • Served as a Director and Officer of the People Management Association of the Philippines (PMAP), playing an active role in shaping HR practices and standards.


  • Empowering individuals through supervisory, management, and leadership development programs.
  • Expertise in crafting compelling vision and mission statements and cultivating a positive organizational culture.
  • Enhancing work attitude and values to foster a productive and motivated workforce.
  • Strategic and action planning facilitation to drive organizational success.
  • Coaching and mentoring individuals to unlock their full potential and achieve personal and professional growth.
  • Implementing effective performance management strategies to maximize employee productivity.
  • Instilling a sense of ownership and accountability within teams to promote a culture of responsibility.
  • Delivering exceptional customer service training to enhance client satisfaction and loyalty.
  • Driving sales and marketing excellence through targeted programs and strategies.
  • Proficient in negotiation, change management, and conflict resolution techniques.
  • Cultivating strong communication and business writing skills for effective professional communication.
  • Training and developing trainers, facilitators, and presenters to deliver impactful learning experiences.
  • Boosting personal and professional effectiveness through tailored development programs.
  • Encouraging creativity and fostering innovation within individuals and teams.
  • Enhancing team dynamics and promoting collaboration through team building initiatives.
  • Equipping individuals with productivity, time management, and stress management techniques to optimize performance.


Serely Alcaraz is a seasoned professional in the field of human resources and organization development, boasting more than two decades of experience. Currently serving as the Philippine Country Head of ITD World, she holds a significant position in the prestigious Institute of Training and Development Group, a global leader in leadership development, business education, and corporate training. With a wealth of expertise, Serely has worked with renowned companies and organizations across diverse industries.

Her career began as an Organization Development Specialist at A. Soriano Corporation, a conglomerate with affiliates and subsidiaries in various sectors. She later moved on to become an Associate Consultant at SGV-Development Dimensions International, a joint venture between SGV and DDI, a prominent human resource consulting firm based in the United States. Moreover, Serely served as the Manager for Marketing and Instruction at Dale Carnegie Training, a renowned performance-based training and consulting company.

Serely Alcaraz is a highly accomplished professional and has acquired certifications and licenses from influential figures in the industry. She is a John Maxwell Certified Coach, Trainer, and Speaker, a licensed master trainer of The Heart of Coaching by Thomas Crane, and a facilitator of The Success Principles by Jack Canfield, among others. Throughout her career, she has been privileged to learn from renowned experts in leadership, management, and personal development.

Serely Alcaraz tại khóa huấn luyện Quản lý hiệu quả công việc của Vietnamworks (2015)

Passionate about sharing knowledge and empowering individuals, Serely has conducted numerous programs and workshops for esteemed companies and organizations, focusing on areas such as strategic planning, corporate culture, communication skills, and leadership development. Her diverse clientele includes multinational corporations, government institutions, educational institutions, and non-profit organizations.

Serely Alcaraz is an exceptional achiever in her academic pursuits as well. She holds double degrees in BS Psychology and BS in Commerce Major in Human Resources Development, graduating Magna cum Laude-Valedictorian from St. Scholastica’s College in Manila. Furthermore, she pursued her Master of Business Administration (MBA) degree at the Asian Institute of Management (AIM).

Demonstrating her commitment to professional development and contribution to the industry, Serely has held significant leadership positions in prestigious organizations. She has served as the Vice President and Conference Chair of the Philippine Society for Training and Development (PSTD) and held positions on the Board of Directors and National Conference Chairperson of the People Management Association of the Philippines (PMAP). Additionally, she has played an integral role in ARTDO International, formerly known as the Asian Regional Training & Development Organization, as Vice President and President.

Serely Alcaraz‘s extensive experience, profound expertise, and dedication to empowering others have solidified her reputation as a leading figure in the field of human resources and organization development.

Marshall Goldsmith, Peter Chee và Serely Alcaraz

ITD World’s team of experts – from left to right: Serely Alcaraz, Dr. Marshall Goldsmith, and Dr. Peter Chee